When freelance property photography goes wrong

As 2022 dawns, G75 Images is celebrating 20 years of professional property photography expertise. Powered by the knowledge only a lifetime of practical experience can bring, we have compiled one of the most impressive portfolios of freelance property photography in the UK. From our headquarters in Carlisle, G75 Images provides residential and commercial freelance property photography services – and one of our key specialisms involves undoing the shoddy work of less experienced property professionals.

Today, many estate agents consider an iPad to be the only tool they need for property marketing, including those all-important whole-room internal shots. Drone photographers try to capitalise on their aerial prowess by offering ground-level photography as an extra service, often using camera lenses which are less than optimal on terra firma. Some freelance property photography services cut corners by using standard 18-105mm lenses instead of the all-important wide-angle alternatives. On occasion, a freelance property photographer might even claim a smartphone is sufficient – it’s not, for reasons we explore in more detail below.

Fail to prepare…

On the Before & After page of this site, you’ll see examples of freelance property photography which G75 Images was commissioned to improve upon. You can see our handiwork beside each low-quality original photograph. This collection of before and after images demonstrates a number of common failings with low-grade freelance property photography, or images taken by people whose specialisms clearly lie elsewhere…

  1. The absence of flash guns. Modern camera lenses try to compensate for dark conditions by widening their lens apertures, but this often leads to noise and degradation. A synchronised flash gun should effectively illuminate any space without flooding it, providing it’s set up correctly. Many years ago, we managed to illuminate a French ballroom once graced by General de Gaulle with a single Olympus flash gun, though master and slave guns are sometimes required in tandem.
  2. The lack of a wide-angle lens. By this, we don’t mean the ultra-wide lens fitted to your current smartphone, which is likely to cause bowing and distortion outwith the central portion of the image. We mean a 10-18mm wide angle lens with a field of vision of at least 100 degrees – enough to capture whole-room shots without causing verticals to appear bowed, or perspective to seem stretched.
  3. An inability to frame a shot correctly. A well-presented shot should be taken with the camera completely vertical, to avoid trapezoidal walls or structures. Inside shots need to be taken midway between floor and ceiling to ensure a balanced perspective. And while some photographers depend on tripods to achieve stable images, their splayed feet push the camera in from the corners, resulting in cramped internal images.
  4. A lack of technical understanding. If you’re not familiar with photo editing platforms, you might not realise how to add blue skies to an overcast outdoor scene. If you’re not experienced in property photography, you might not realise why blue skies look so inappropriate on rainy days. And if you’re not used to working in the rain, you might not realise deflectors help to ensure droplets and condensation won’t ruin your shoot.

Why you need expert freelance property photography services

At G75 Images, we’ve spent two decades honing our freelance property photography skills. We’ve photographed everything from yachts and luxury hotels to studio flats and construction sites, providing freelance property photography to housebuilders, developers and agents, as well as landlords and homeowners. We supply a curated selection of high-resolution digital images the day after each site visit or property appointment, undertaking strategic editing to ensure perfect orientation and optimal levels of brightness. Critically, we adhere to the Property Misdescriptions Act, while framing and dressing each shot to ensure minimal post-production is required.

If you have a residential property or commercial premises that would benefit from better photographs, please get in touch with G75 Images for a no-obligation quote. We look forward to hearing from you.

Freelance property photography in Cumbria

As part of our award-winning freelance photography services, G75 Images has always been willing to go the extra mile – sometimes quite literally. Immediately south of the England-Scotland border, the county of Cumbria is home to some of Britain’s most exquisite scenery, courtesy of the Lake District. It’s also liberally populated with affluent villages and bucolic market towns, whose housing stock is enduringly desirable. And at Cumbria’s heart is the city of Carlisle, where people arriving by train are greeted by two cylindrical citadels constructed by Henry VIII, flanked by a curving quarter-circle of Georgian shops and flats.

Cameras, Cumbria, confirmed

Given the beauty of these urban and rural environments, it’s unsurprising that G75 Images has increasingly been accepting commissions to undertake freelance property photography in Cumbria. As of August 2021, we have now established a permanent base for freelance property photography in Carlisle, enabling us to visit residential, industrial and commercial premises for sale in Cumbria. And while many of the skills learned during our ten years photographing residential and commercial property in Scotland also apply south of the Border, there are some unique aspects of property photography in Cumbria which require particular attention.

Firstly, the historic nature of many buildings in this corner of north-west England means they stand directly on the road, requiring clever framing to ensure external shots don’t look as if they’re falling backwards. That’s a common side-effect of angling the camera upwards to capture a building’s full height. The age of these buildings can also lead to uneven rooflines or aesthetic issues, such as being unable to render or paint cracked exterior walls. While property marketing rules prevent the concealment of defects, effective framing can do a great deal to mitigate and minimise the effects of cumulative wear and tear on historic buildings. These are challenges G75 Images meets whenever we undertake property photography in Cumbria.

Affordable property photography in Cumbria

Of course, not every property in this region has a rich history or an on-street frontage. Whether you’re looking to market office space or open land, a family home or furnished holiday accommodation, G75 Images can deliver award-winning property photography in Cumbria at prices starting from just £150. We are happy to work with estate agents in Carlisle and other Cumbrian towns on a freelance or white label basis, and we offer repeat custom discounts to estate and letting agents.

Contact G75 Images for a fixed-price quote, or view our Residential and Commercial pages to see examples of our freelance property photography services. Accept nothing less than the best freelance property photography in Cumbria.

Creativity and improvisation during industrial property photography assignments

Although G75 Images was founded a decade ago as a residential property photography service, we quickly made the decision to expand into related areas. Company founder and chief photographer Neil Cumins identified an unmet need for commercial and industrial property photography services in Scotland. And within a year, G75 Images was providing freelance photograph services for commercial property resellers across Scotland and northern England.

Making the leap from residential to industrial property photography doesn’t just involve adding a few SEO terms to your website and waiting for assignments to come in. Industrial photography assignments tend to pose specific challenges which someone accustomed to visiting family homes and rental apartments would undoubtedly struggle with:

  1. Industrial buildings can be huge. They tend to have high ceilings, large floor areas and substantial pieces of machinery like industrial hoists. Choosing the optimal angles to capture industrial property photography requires a natural eye for framing, with post-production helping to tidy up reflections and other unavoidable phenomena.
  2. There is often a lack of natural daylight in factories and warehouses, barring sliding access doors and the occasional rooflight. The garage featured in the photo accompanying this article had very little natural light internally, necessitating the use of master and slave flash guns to ensure every corner was illuminated.
  3. It’s easy to ask homeowners to stay out of the kitchen while you photograph it. But asking twenty CNC engineers to abandon their machines mid-shift is simply impractical. Slow shutter times and a tripod can add motion blur to shots for dramatic effect, but working at the weekend is the best way to minimise the presence of people.
  4. This is a common problem, as industrial premises are designed for functionality rather than aesthetics. Again, effective framing and post-production editing can help, but it’s important to accept some industrial property photography will show crowded workspaces. You can’t airbrush out a building’s primary function.

It’s no coincidence that G75 Images has built a solid reputation for delivering high-quality industrial property photography across Scotland and northern England:

  1. We use wide-angle lenses for whole-building internals and externals, with telephoto lenses capturing detail shots.
  2. We have multiple flash guns, collectively capable of illuminating even the most cavernous industrial building.
  3. We use a mixture of tripod-mounted and handheld camera work, depending on which option best captures the available space.
  4. We have decades of experience framing shots correctly in first instance, minimising the amount of post-production required.
  5. This latter point ensures we can usually supply a full set of images to a client within 24 hours of attending a freelance photography assignment. Images are supplied via Dropbox or WeTransfer, with no copyright restrictions on their subsequent use or modification.

If you’d like to see for yourself how G75 Images tackles industrial property photography, get in touch with us for a quote. We can also provide examples of our previous industrial property photography work upon request, though we refrain from publishing these on our website, since our work in this area is often highly confidential. Many industrial premises are advertised for sale due to sensitive issues like owner retirement or relocation, and the smooth transfer of ownership is crucial to maintaining custom and local support during transitional periods. Confidentiality is part of the service when you entrust your industrial property photography requirements to G75 Images.

Essential professional property photography equipment

There is a common misapprehension that photographing a property is easy. Turn on the lights, tidy up, take a picture with whatever camera you happen to have at your disposal, and upload the results onto the internet. It’s a philosophy espoused by budget estate agents and one-person property firms, where selling is usually prioritised over marketing.

The sad reality is that an iPad or iPhone is not going to represent any building to best effect, or allow prospective purchasers and tenants to make an informed decision about its accommodation. The reasons why a smartphone doesn’t quality as appropriate property photography equipment would fill far more space than this blog can provide, but a few examples include:

  1. The basic nature of most smartphone or tablet flashes doesn’t illuminate the whole picture evenly, flooding some areas while leaving others looking dull.
  2. Camera lenses are rarely wide-angle, meaning they miss large percentages of each room. Even wide-angle phone lenses tend to distort around the edges.
  3. Focus is almost always automatic, meaning the camera decides which parts of a shot to have in focus and which to ignore. In reality, every part should be equally clear.
  4. Small, lightweight phones and tablets aren’t compatible with accessories like sunshades or filters, which may be required for glare-free outdoor photography.
  5. It’s hard to mount a mobile device on a tripod or monopod, which professional photographers use to ensure shots are properly framed with straight verticals.

If you vis the Before and After page of the G75 Images website, you’ll instantly see the difference between an image taken with high-calibre property photography equipment, and one taken using a basic camera lens. For the last ten years, we’ve been providing clients throughout Scotland and England with freelance property photography services, enabling them to market residential, commercial and industrial buildings to optimal effect.

• Our roster of property photography equipment includes Canon DSLR cameras, with wide-angle and telephoto lenses – the former for internal shots and the latter for views and details. Having formerly used Nikon cameras, we now find Canon images are sharper.
• We use a master flash gun mounted to the camera body, and a slave gun which can be positioned anywhere within infra-red radius. When the shutter button is depressed, both flashes fire simultaneously, casting equal amounts of light into every corner.
• A tripod has a dedicated space in the car boot, though seventeen years of freehand experience means it’s rarely needed. A trained eye can usually ensure verticals are perfectly straight at the first time of asking.
• Even if a shot does need peripheral clutter cropping out, or slight post-production adjustments to its brightness, we use advanced photo editing tools to ensure every image looks its best before it’s provided to the client.

If this sounds like the calibre of property photography you’d like to see in your next property listing, contact us for more information on our services and costs. We have the expertise, the confidence and the property photography equipment to ensure every listing looks its best, doing full justice to the building in question and maximising its appeal.

G75 Images – the one-stop shop for online property marketing materials

It’s remarkable to consider how estate agency and property marketing has changed. In the 1980s and 1990s, property schedules tended to comprise monochrome A4 sheets with a 5’x3’ external photo glued above a list of room sizes and power points. There was little detail and no flair – homes were generally marketed as unromantically as white goods or garden tools. This meant viewing properties was a lottery, with little idea of what to expect even as you arrived outside the front door.

Our online property marketing materials are provided to estate agents, hotels, landlords and commercial property agents

Life-changing choices made in comfort

Today, online property marketing has transformed the experience of house-hunting. From our sofas and armchairs, we can browse property stock anywhere in the world, filtered by price, size and many other attributes. We can check out neighbouring properties with street view footage, study garden sizes using satellite mapping, and open apps to calculate door-to-door commuting times. And rising above all of these undeniably useful resources is the schedule – still the centrepiece of all online property marketing materials.

Property schedules have evolved a long way since the days when they arrived via second class post, held together with staples and smelling of glue. Today, online property marketing materials provide a wealth of detail about the fittings, the character and the versatility of each principal space. More importantly, effective marketing materials visualise every room or amenity using clear and detailed photographs. Wide-angle lenses capture more floor area than was previously possible, giving audiences far greater insight into available levels of space. Flash guns illuminate even the darkest corners, ensuring consistent brightness while eliminating any sense of gloominess. And clever framing draws the audience’s eye to optimal features, discreetly steering them away from less appealing ones.

Of course, none of this is easy. Without extensive training and experience, it’s hard to assemble online property marketing materials that accentuate the positives while downplaying the negatives. Owning professional SLR camera equipment isn’t a panacea if you don’t understand the importance of white balancing, or know how to crop out unnecessary street furniture. Nor should you assume today’s sophisticated semi-professional cameras will do everything for you. Even the iconic automatic focus option is generally intended for external use. It can leave one part of an internal image looking crisp and detailed, while other parts of the same photo are blurry and out of focus. And there’s no way to tell that’s happened until you’re reviewing the shots on a large screen – by which time you’ve almost always left the property.

Ask an expert

Given the complexities of digital property photography, it’s often easier to call on the services of an expert rather than trying to live up to today’s increasingly high industry standards. That’s where G75 Images comes in. Over the last decade, our award-winning freelance property photography service has helped hundreds of estate agencies, housebuilders, landlords and private sellers. Crucially, we can also supply comprehensive property descriptions, alongside detailed floorplans and room sizes in both feet and metres. From travel directions to kitchen specifications, our online content production service is the ideal accompaniment to our high-end freelance property photography work. Little wonder some estate agents have entrusted us with producing all their online property marketing materials.

To enquire about professional property photography, schedule text and floorplan production services, contact G75 Images for a quote. We cover the whole of the UK, and we offer repeat customer discounts with reduced fees for multiple properties at the same location. We’re happy to work on a white label basis, giving you the credit for our work, and every image we supply is copyright-free for unrestricted reuse.

G75 Images can make sure your online property marketing materials always look their best.

The challenges of photographing flats and apartment buildings

There is a common misconception among people unfamiliar with property photography that marketing one house or flat is the same as marketing any other. Every home has a frontage, an entrance, rooms and corridors, so surely the same photographic principles should apply whether you’re photographing flats, houses or bungalows?

In reality, that’s simply not the case. Photographing flats and apartment buildings requires what Liam Neeson fans would refer to as a very specific set of skills, due to the unique challenges these properties present. And while generalisations are the enemy of effective property marketing, these are some of the issues which are more likely to apply to flats than houses or bungalows:

Internal apartments. The design of apartment buildings tends to limit opportunities for windows, in the same way traditional back-to-back houses only enjoyed natural light in front-facing rooms. Effective illumination of internal apartments requires a flash gun with adjustable power, compensating for the absence of daylight without bleaching out images.

Tall external façades. It’s easy to stand outside a bungalow and take a photo where the verticals are neat and everything appears in shot. Yet photographing an apartment building by simply pointing the camera skywards results in shots where the building seems to be falling backwards. Clever framing and post-production tricks are essential here.

Other properties in shot. This is another challenge with communal buildings – portraying the property being marketed and giving a sense of place, without capturing too many other homes. If the property you’re photographing is on the ground floor of a ten-storey block, do you cut off the roof in your photos? If it’s on the top floor, do you crop out the ground?

Orientation. Even though we tend to hold mobile devices in portrait mode, most property portals favour landscape images – wider than they are tall. That’s incongruous when trying to capture buildings which are taller than wide. One compromise involves supplying square photos, framing each external in such a way it can be trimmed without losing key details.

Communal grounds. The photograph above shows a Glasgow tenement stretching into the distance. Its communal gardens do the same, with no demarcation. Capturing open spaces is much harder than in private gardens, where hedges and fences provide clear boundaries – and where neighbours’ rubbish or personal effects aren’t in full view.

Tricks of the trade

At this point, it would be easy to launch into detailed descriptions of how to tackle and mitigate the above issues. However, any guide would fail to explain the instinctive knowledge freelance property photographers bring to photographing flats and apartment buildings. At G75 Images, we’ve spent 17 years arriving outside tenements and apartment blocks, immediately assessing the challenges of street furniture or sunshine behind north-facing façades. We know how to mitigate dazzle, how to ensure a square building doesn’t appear trapezoidal, and how to direct the audience’s gaze to the property being marketed.

You can view examples of how G75 Images approaches photographing flats and apartment buildings on our Before and After page, with further examples of apartment photography in our Residential section. You can also contact us to discuss how we can provide our acclaimed freelance property photography services for your flat, or for properties you’re marketing.

How white label property photography could transform your property business

Late last year, G75 Images was contacted by someone planning to launch a new estate agency. The agent had considerable experience of marketing residential homes for sale, but recognised that some of the more specialised aspects of residential property marketing required external assistance. And as one of Scotland’s leading white label property photography providers, we were happy to provide a competitive quote for freelance property photography.

But what is white label property photography? How do you find it? And what benefits does it bring to a property manager or branch owner? Read on for all the answers…

Q. What is white label property photography?

A. It’s freelance property photography conducted by a sub-contractor who doesn’t refer to their own business or trading name at any point in customer-facing exchanges. At G75 Images, we’re used to knocking on doors and introducing ourselves as being from a residential or commercial property agent, when we’re really an outsourced third-party. The client will never hear the name “G75 Images”, as our photos are supplied directly to the property agent with full copyright assignation. The term “white label” traces its origins back to vinyl records, which were sold in plain white labels ready for importers or retailers to add their own details.

Q. How do you find a white label property photography agent?

A. You’ve found one! G75 Images was set up in 2007 to help solicitors property centres in central Scotland improve their property photography output. We recognised from the outset that clients placed a lot of trust in their solicitor, but wouldn’t necessarily extend that trust to a third-party business. We would therefore describe ourselves as working for the solicitor during any client interactions. Other examples of white label writing include ghostwritten books and articles, where the author isn’t publicly acknowledged as the source of the work.

Q. What are the benefits to a property business?

A. Outsourcing property photography to a professional brings numerous benefits, as we explained in a previous blog about professional property photography. In essence, it ensures residential, commercial and industrial buildings are photographed by someone who can make them look their best at all times. The photographer will use a wide-angle lens to make rooms seem spacious, allied to a flash gun which brightens every corner of every apartment. High-resolution photos will look stunning on any screen, from a smartphone to a computer monitor. And the property itself will stand out from other listings in an online marketplace where a main external image often has one or two seconds to pique the audience’s interest. In such a fiercely competitive industry, low-quality smartphone images simply aren’t good enough.

Q. Which types of property businesses can benefit from white label photography?

A. The simple answer is all of them. G75 Images has worked with residential and commercial property agents throughout Scotland and England. We’ve photographed parades of shops and portfolios of rental properties. We’ve captured wedding shops like the one in the accompanying image, refurbished petrol stations, office pods and Airbnb caravans. And in the process, we’ve represented residential and commercial property agents across the country, ensuring their property stock looks its absolute best in marketing materials and online listings.

If your property business could benefit from freelance property photography, get in touch with us. And in the meantime, please visit our commercial and residential  property photography pages, to see how G75 Images has helped other property marketing agencies in the past.

Why smartphone property photography isn’t good enough

Throughout the last decade, the estate agency sector was engaged in a race to the bottom. Homeowners were wooed by companies offering headline three-figure fees for property marketing, without considering which corners might be cut in the pursuit of savings. In many cases, those savings were made by using one person to undertake every aspect of a property’s marketing and advertising – the schedule production, the viewer vetting, price negotiations and photography.

The latter was aided in part by advances in mobile phone technology. The latest smartphones are packed with multiple cameras, offering features like optical zoom and wide-angle lenses which were formerly the preserve of professional SLR cameras. There’s no doubt that the iPhone 11 and Google Pixel 4 deliver stunning images, in certain conditions. You can even obtain perform perfectly acceptable smartphone property photography in bright outdoor conditions, providing you can take twenty paces back before framing your shot.

However, property photography isn’t all about standing across the street from a bungalow on a sunny day. It’s about capturing what industry insiders refer to as whole-room shots, which give prospective buyers an instant and accurate impression of each room in a property. It’s about capturing ancillary apartments like cloakrooms and bathrooms, where a lack of wide-angle coverage will do nothing to demonstrate the property’s appeal or character.

Despite the undoubted maturity of camera technology in phones with four-figure price tags, there are various reasons why no professional photographer would ever offer their clients smartphone property photography:

  1. Wide-angle lenses aren’t that advanced. Even the finest smartphone lens will suffer bowing and distortion around its edges – something SLRs eliminated a decade ago.
  2. Internal flashes are quite unsophisticated. They’re generally on or off – flooding the foreground while darkening other areas, or simply disappearing in a large room.
  3. You can’t use external flashes. Professional property photographers will use at least one flash gun to evenly disperse light around interiors, while G75 Images uses two.
  4. It’s hard to get vertical lines straight. An SLR camera is much easier to hold vertically and avoid trapezoidal wall effects, where the room/building looks like it’s falling.
  5. You can’t mount a smartphone on a floor-mounted tripod. Tripods and monopods are great for ensuring stability while taking a picture, but they don’t fit phones or tablets.
  6. There’s no weather protection. SLR cameras have rain hoods, which also stop low sun from dazzling the camera lens. Smartphone camera lenses don’t have this facility.
  7. Photography modes are limited. You’ll struggle to find a smartphone where you can adjust the aperture or overexpose a twilight external to achieve optimal brightness.
  8. It’s not very professional. Smartphone property photography won’t create a good impression with clients. It smacks of cost-cutting, and hints at amateurishness.

When you use a professional commercial and residential property photography agency like G75 Images, you won’t be faced with smartphone property photography. The photograph accompanying this article shows how a wide-angle lens and strategic flash gun deployment can bring a space to life. Take a look at the services we offer to see more examples of our commercial and residential property photography work. And if you like what you see, please get in touch  to request a quote for our freelance property photography services.

Making the most of your online property listings

The world has changed immeasurably over the last month, and we are currently enduring unprecedented restrictions on our freedom and income. However, the current lockdown is unsustainable for more than a matter of weeks, and the property market will inevitably rebound. When it does, a flood of properties will arrive onto the market, and the ones with the best presentation will attract far more interest from potential purchasers.

That doesn’t just mean choosing a reputable selling agent, or searching online for freelance property photography in Scotland. It means showing off every corner of your home in online listings. Think about the largest room in your house, and then think about the smallest room. The chances are you’ve imagined your lounge and a bathroom. You might assume only one of these would be worth including in an online property listing, but you’d be wrong. And although many selling agents would gladly skip these rooms, high-quality freelance property photography in Scotland will celebrate small or cluttered rooms just as much as large and airy ones.

There are various reasons why inexperienced property marketing agents might try to avoid capturing ancillary rooms or crowded living spaces:

  1. They don’t have the wide-angle lenses and flash guns necessary to illuminate small (and often internal) rooms.
  2. They aren’t skilled enough to take pictures without capturing themselves in the mirrors often found in bathrooms and cloakrooms.
  3. They think floor space is the only thing prospective buyers are interested in, when décor, storage and furnishings are equally important.
  4. They don’t appreciate the mindset of modern online house hunters, who will presume something doesn’t exist if it’s not clearly displayed to them.

This latter point is particularly significant in the age of mindless scrolling and swiping. Many people’s idea of looking at a property online involves quickly scrolling through a slideshow of images, before moving onto the next property. They won’t even question whether other apartments might be missing from that slideshow. As a result, it’s crucial to include at least one photo of every room in the house, however mundane or compact. Just because the spare room is currently filled with boxes doesn’t mean it’s useless as a bedroom or home office. That ramshackle outbuilding in the garden could fulfil a dozen different roles once it’s been tidied up. And utility rooms are much-loved workhorses which deserve to be recognised in online property listings, rather than treated as a guilty secret. If it’s on the floorplan, it should be in the photo library.

Comprehensive freelance property photography in Scotland

Having worked with estate agents, housebuilders and letting agents for over a decade, G75 Images can deliver freelance property photography in Scotland and northern England which celebrates every room in the home. Nobody expects an understairs WC to feel spacious, but it can still look attractive with some liquid soap bottles and a couple of nice pictures on the walls. As with many smaller rooms, there’s often one angle which shows a cloakroom off to best effect – and finding the optimal angle to photograph each room from is something G75 Images has huge experience of.

Our track record of helping estate agents, housebuilders and private clients to market their homes to best effect has become well-known throughout the property industry. If you’re looking for freelance property photography in Scotland or northern England, take a look at the work we’ve done with other residential property clients to date. And if you think your property or listings would benefit from our professional property photography services, why not get in touch with us to discuss our rates and additional services?

Property photography in Lanarkshire – from the bucolic to the Brutalist

As a property photography agency founded and based in South Lanarkshire, you’d expect G75 Images to be passionate about our home county. And indeed we are. South Lanarkshire makes a good claim to represent Scotland in miniature. It combines sprawling city suburbs, deprived industrial towns, chocolate-box villages and wealthy enclaves. Our property photography services have been based in East Kilbride since we were founded in 2010, and we’re very happy here.

Despite encompassing south-eastern suburbs of Glasgow (including Cambuslang and Rutherglen), South Lanarkshire is mainly rural, with many of its towns and villages dotted along the River Clyde. By contrast, North Lanarkshire is far more industrial in nature and landscape. Here, the towns evolved in response to the local coal and steel industries. Property in North Lanarkshire is therefore a distinct blend of stone cottages, pre-war council terraces, post-war high rises and newer estates of family and executive housing.

From studio flats to stately homes

As such, property photography in Lanarkshire can involve ex-council houses or country piles, miners’ cottages or mansions. It can require wide-angle lenses to capture the entirety of compact bedrooms, and flash guns to illuminate huge open-plan living spaces. And while much of our work is focused on affluent towns in South Lanarkshire (Bothwell, Uddingston and Strathaven, for instance), we’ve also undertaken plenty of property photography in North Lanarkshire. This has ranged from private homes in Dalzell Park to commercial outlets in Carfin and industrial units in Motherwell.

A fascinating aspect of the Lanarkshire residential market is its constant evolution. Towns like East Kilbride have expanded substantially since the Millennium, with huge residential districts like Lindsayfield developing around retail hubs and new school campuses. North Lanarkshire Council has unveiled plans to demolish all 48 of its high-rise tower blocks, and replace them with more desirable low-rise villas, while South Lanarkshire’s more modest stock of a dozen high-rises will be culled to single figures. Regeneration changes the face and nature of an area, and G75 Images was in attendance for various high-rise demolitions and urban renewal projects throughout the last decade.

Nobody knows Lanarkshire like G75 Images

Thanks to our encyclopaedic knowledge of towns and villages in North and South Lanarkshire, G75 Images can ensure any bookings for property photography in Lanarkshire are well-executed. We know which streets might be in shade from tall buildings, and which villages should be photographed on a sunny day to optimise their picturesque backdrops. We’re familiar with the distinctive property styles found across Lanarkshire, including red sandstone tenements and compact mining cottages. And because we’re based in East Kilbride, we take genuine local pride in delivering optimal property photography in Lanarkshire. Why not contact us, to see how we can promote your property, or give your agency an advantage over its competitors?